RingCentral Empower hands the channel the whole customer
So What? Now What! — Signal+
• Impact Threat Level: Medium. This is about reach, not a shiny new tool. Other players got to white-label UCaaS first, but this shift puts the tech straight into the hands of partners who already hold the keys to the enterprise. Decision: GTM messaging. • THE "WHAT": RingCentral has rolled out Empower, a new wholesale scheme across the US and Canada. Selected MSPs, VARs, and integrators can now white-label RingEX, RingCX, and its AI capabilities. Partners get total control over contracts, billing, first-line support, and retail pricing.
What happened
RingCentral has launched Empower, a wholesale route across the US and Canada. Approved partners can now white-label the tech, set their own prices, and keep full ownership of the client, contract, and billing.
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